Radio WWF - The Planet takes the floor


A for the '

"Radio "is a web-radio whose programming includes a daily news and information on the subject headings for the environment. The web-radio is certainly an alternative point of communication with a structured schedule that revolves around the new discoveries of Italian researchers, biodiversity, and reserves, environmental exhibitions, book presentations and more. The intent is to provide useful content to not only public but also to information workers.

"WWF Radio 'pioneering experience in the field of environmental communication, able to make direct contact with the public and give voice to ordinary citizens, to test their actual knowledge of the most significant environmental issues - comments Andrea Colucci, Director of Communications WWF Italy and Director of Radio WWF - Our radio aims to follow the experiences of the most 'authoritative national radio: our intent and' rather than to provide timely and unpublished content, which may be useful to other operators information and radio networks. "

The program includes interviews flying into the street to "test" the degree of citizens 'knowledge of biodiversity' and species ; curiosity 'and new discoveries about the species , thanks to the work of Italian and foreign researchers; testimonies of celebrities, of ' art, culture and sport environment; book presentations and exhibitions, hands-free stories, trips to the parks of Italy and the world, stories lived on the field of environmentalism. A section 'deidicata the "Journey in the "is 130, covering 35 000 hectares of land, and they get more 'than 500 thousand visits a year. This' natural heritage, which manages the WWF Italy for 40 years.

for information:
www.radiowwf.it

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